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Being in the business for a very long time, I have found that most people are clueless about insurance, even most agents who sell them. I will agree that their rates are cheap. But I wouldn’t recommend them. Inexperienced adjusters. They do not fully investigate. The policy does not cover like, kind, and quality which is bad if you have a new vehicle.

They have extremely bad and worthless customer service and they don't listen to their customers at all. And then they charge more when you take a automobile off your policy. You would figure taking one off the monthly price would go down. Nope it went up. Figure that. And we have a cancel notice. I made a payment for 88.00 for June. And we owe 100.00 yet for the June bill and we got a cancel notice for June 14. Sobs are worthless to work with.
I got insurance through them however it said my credit card was declined. This was the 2nd attempt I had tried so I decided to stop trying and went with another broker. The General ended up charging my card and I called multiple times and a lady told me to email underwriting so I did. She said it took 1-2 working days. After 2 working days I called back and spoke with so many different people and they all said they'd get a manager to call me back AND NO ONE CALLED ME BACK. Finally had 1 manager KELVIN ** & he hung up on me!!!
The underinsured motorist coverage works similarly, but it would only pay out when you get hit by someone who does have auto insurance, but your bodily injury damages that they caused are more than they carry, leaving them underinsured. Just like your bodily injury, the UMPD would pay to fix the damage to your car caused by the other driver, and you only have to pay the $250 deductible.

The company has its headquarters in Nashville, Tennessee and has been selling auto insurance since 1963 when it was known as Permanent General Agency. The name later changed to Permanent General Assurance Corporation (PGAC). In 2012, The General Automobile Insurance Services, Inc., a subsidiary company of PGC Holdings, was acquired by American Family Insurance.
The General’s coverage options are, quite frankly, barebones protections. While there are some supplemental options like roadside assistance and rental reimbursement, don’t expect the luxury of accident forgiveness. And when you need to file a claim, you’ll have to do so over the phone — though it offers live chat and online policy management, The General doesn’t allow its customers to file claims without talking to a representative.
They say month to month. They cancel you if payment is not made on due date. But still take your money after due date. Was late on payment. Made payment over weekend. Had an accident over weekend and now my claim was denied. Because they didn't get it till Monday. But thank me for my payment that Saturday for payment. Bottom line - don't make any payments over the weekend with the General. RIP to the General. No car and lawsuit from other driver insurance company. Stressed. Don't know what to do. Merry no Christmas to my grandchildren.
The General advertises low rates for coverage, and many customers have confirmed that they were offered lower premiums at the outset of their policy. But after the fact, The General has been known to tack on hidden fees for things as simple as monthly billing, resulting in a rate that can be significantly higher than the initial rate you were given.

The General was founded in 1963 as Permanent General Agency, and later sold products as Permanent General Assurance Corporation (PGAC). In 1997 the name The General came into use, although the company remains officially PGAC. The following year, American Family Insurance acquired The General, although they continue to operate as a separate company. The company is currently headquartered out of Nashville, Tennessee.
They are a terrible company. They will have you to pay one thing to trick you with them but once your money has processed they will send you a different payment schedule with a different price. The customer service line isn't any better, they don't even try to assist you, they just try to get you off the line. One star is being way too generous they don't even deserve a half of a star.
I've had State Farm my whole life and they have always done right by me. On April 10, 2009 my home was destroyed by a tornado. Amidst all the turmoil, the traffic, and the inability to call anyone... I was finally able to reach my agent around midnight to report my claim. The next morning I went to the location of my destroyed home around 8 am to find my agent was already there with a check in hand to keep me on my feet. My agent and claims team found me a town home to stay in, fully furnished it with supplies and furniture, and allowed me to stay there until the construction on my new home was complete. All the while, tending to my every need and resolving any complications or worries I had very quickly.
The General, under Permanent General Companies, Inc., is BBB accredited and has been since 2005. The website gives the company an A+ rating. There are a total of 176 complaints against the company in the past three years, with 64 of those complaints closed in the past 12 months. Those numbers are a little high, but not alarming for a company of this size. There are no government actions or other major problems listed.
The General doesn’t ask for any identifying information when you request a quote online. You’ll just need to answer a few questions about your driving history, vehicle, and basic personal information like age, gender, and marital status. The General claims that it takes less than two minutes to complete the quote process, and we found this to be an accurate estimate.
I am glad to see USAA at the bottom; but it should not be on the list at all. I am currently going through a claim with them (total loss, I got rear ended, pushed into the car in front of me and they hit the car in front of them; not at fault). I have all correspondence recorded and proof of them lying to me, and using made up regulations to justify it. When asked for the reference for said regulations, I am ignored. I have been throwing WAC at them, quote after quote as to how they are being unruly. This was in December, it is now April and they have YET to give me a valuation report in compliance with WAC. I will be more than happy to provide a copy of our correspondence (with PII edited, obviously), proving how bad USAA is at customer service and how willing they are to break the rules if it benefits them. Email me if you want to see it. I finally had enough and contacted the Washington State Insurance Commissioner; USAA has until the middle of this month to respond to them… We will see what happens next.
I had insurance with The General since 7/12/2016: I switched to Allstate after purchasing a new vehicle and have gotten nothing but grief including them charging me 10% of my policy premium for early cancellation. I was rear-ended in September and The General did not fight for me on the claim side. Instead I kept receiving phone calls from Ashley the adjuster asking me if I was down receiving PT and she closed the claim. Mind you - my son has a kidney transplant 2 weeks after the accident so taking care of myself was not a number 1 priority but him. After cancelling my insurance they asked me for a letter of underwriting. Not too sure what this app is but have emailed them to find out and after 2+ years of being insured I moved and they also raised my insurance for my children who do not drive nor have license for living in my home. Horrible company. Purchaser BEWARE. THEY ARE NOT AND DO NOT FIGHT FOR YOU!
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Bodily Injury (BI) Liability provides important protection if you injure someone and/or if an injury in an accident results in death while operating your car. This form of auto insurance is important and something you want to keep at a consistent level, even as your car gets older and declines in value. In the event of a serious accident, you want enough insurance (higher limits) to protect assets that may become subject to a lawsuit.
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