This supplemental option provides protection for any custom parts you may have installed in your vehicle, like grilles, stereo systems, paint jobs, or spoilers. If you elect to purchase this coverage, The General will pay for the cost of replacing these parts after an accident (which aren’t usually included under a standard insurance policy). That said, The General does have a limit on custom equipment coverage: In California, the limit is $1,500, and in every other state, it’s $5,000.

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The Zebra is another free auto insurance comparison website. The site’s name refers to its founders’ goal of presenting “insurance in black and white.” TheZebra.com has a few articles about choosing car insurance, a car insurance calculator, and some basic information about other types of insurance in addition to its quoting tool. It is rated 4.7 out of 5, and has 565 user reviews on ShopperApproved.
Auto-Owners Insurance is available in 26 states located primarily in the South and Midwest. It uses an agent-only model that promotes customer relationships, so it’s a great choice if you prefer talking to a human being. The company also scored a nearly perfect score in J.D. Power’s 2018 satisfaction report, falling short only in the realm of its rental car experience.
You can sometimes get auto insurance quotes on lead generation sites, but expect them to be far less reliable than quotes from comparison sites. Using lead generation sites most likely means that you’ll end up wandering from one auto insurance website to another in pursuit of the best rate, which rather defeats the purpose of using a quote-generating site at all.
Whether you need to learn more about auto insurance, want to manage your policy online, or want to file a claim digitally, Allstate can offer that online experience. For first-time auto insurers, you can find detailed breakdowns of policy documents, tips for comparing rates, and blog articles on saving money and building a policy for young drivers.

Product highlights: The Hartford offers a number of special benefits to their policyholders, including RecoverCare, which provides reimbursement for home services if you’re injured in an accident, and lifetime renewability. With the Hartford, you also have the option to buy into the Advantage PLUS package, which provides first accident forgiveness, an annual reduction in collision deductibles, and more. If you’re an AARP member, you also get the chance to unlock policy discounts specifically designed for drivers over the age of 50.
Results: Nerdwallet returned three quotes ranging from $154 per month to $315 per month and six “estimated rates” ranging from $153 per month to $330 per month, from mostly name-brand insurance carriers. Each quote/rate included a little information about the company, a company rating, and a summary of Nerdwallet’s review (accessed by clicking on the “view details” link). The quotes had a button to click in order to buy the policy over the phone, but only one quote offering the option to purchase online. The estimated rates included a button to click to access the company’s website and get an actual quote from them.
Product highlights: Allstate customers can sign up for Drivewise, a mobile app that awards points for completing safe driving challenges. Those points can be redeemed for gift cards, merchandise, and other prizes. Plus, Allstate famously offers first-time accident forgiveness…even if you’re at fault for a fender-bender. Allstate’s also well documented for its roadside assistance services.

If you can’t imagine the idea of driving a less-than-luxury vehicle while your car is in the shop, Chubb also offers rental coverage of up to $15,000, anywhere in the world. Like many things in life, you get what you pay for: Chubb has above average customer satisfaction ratings and fewer than average complaints, as well as “superior” financial backing for their white glove service.


If you served our nation, you’ll have access to a wide array of veterans benefits, including the option of purchasing a policy from USAA. USAA often offerings are available for among the lowest premium prices, and the company is consistently rated extremely highly for customer service, claims fulfillment and affordability. Older drivers who have been insured by USAA for 40 years will receive a Senior Bonus payment toward their annual premium amount.
The General is known for insuring high-risk drivers who may face high premiums or have trouble finding insurance elsewhere. This makes it attractive for customers with poor credit or an extensive accident history. Choosing such an insurer comes with some significant drawbacks: While most drivers will be able to get coverage, they’ll likely face steep rates with minimal protection.
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