What is most important to you? Cost or personal interaction and local expertise? If you have a budget, then a national and direct insurance company that does most of their business online will likely get you better rates. An agent-based insurer focuses on providing a more high-touch and local experience - helpful when submitting a claim, but costs can be higher.
You can sometimes get auto insurance quotes on lead generation sites, but expect them to be far less reliable than quotes from comparison sites. Using lead generation sites most likely means that you’ll end up wandering from one auto insurance website to another in pursuit of the best rate, which rather defeats the purpose of using a quote-generating site at all.
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