Many people will recognize The General Automobile Insurance Services, Inc. simply by “The General” as it has come to be known and also from its popular series of television commercials. A popular television commercial slogan of the company is “For a great low rate you can get online, go to The General and save some time!” Three Telly Awards were presented to The General in 2012 in the animation category. In May of 2016, Shaquille O'Neal became the first athletic spokesperson for The General. Shaquille O'neal was a customer of The General while attending and playing basketball for LSU In Baton Rouge, Louisiana.
Liberty Mutual just dropped my family because of two claims that were made on my daughters car. She had her car at school freshmen year and It was parked and hit on the rear corner closest to the road. It wasn’t her fault and no one came forward to admit to the accident. She no longer has a car at school, and drives rarely when she’s home. The second accident was when she was pulling out of the carport and her front bumper caught a wooden railing when she was backing out. That was her fault, but an accident. Isn’t that why we have insurance????? Before I got this letter from Liberty mutual, I sang their praises. I will loudly have bad things to say from now on. Don’t count on Liberty Mutual
Car insurance will prove a benefit if you ever experience a wreck, vehicle theft or other unpreventable problem on the road. The policy can help pay for such concerns as your own vehicle damage, injuries and related costs. Coverage can also pay for the damage you cause others if you are deemed at-fault in a wreck. With your policy, you can reduce your chances of significant financial losses after an unfortunate accident.
I am not a high-risk driver but I live in Colorado and Colorado has some of the highest insurance rates in the nation. I’m a middle-aged woman and had precious insurance with Progressive and State Farm. The General premiums were half the cost of these 2 insurance companies. Recently I had to make 2 claims due to a hail storm. One vehicle was totaled and the other had over $5000 in damage. [Redacted] and [Redacted] professionalism was hands down the best! I filed my claim and the SAME DAY my 2 claims were dealt with. They made these claims painless and they were executed within and above my expectations timely manner. Most other insurance companies take months sometimes up to 7 months to have a conclusion on a hail damage claim. The General Insurance took 2 days. Thank you so much for the extremely speedy service!!!!!
I wish that happened to me. It’s been 2 months and they REFUSE to pay me for my car seat, or my registration fees, and they won’t prove they have the right model and are trying to lowball me by 6 grand under what it’s worth and refuse to give me a second adjustment and are ignoring every email I send! They have given me 3 adjusters and also refuse to let me speak to a supervisor! They also removed my wife’s car without permission, won’t cancel my policy, and won’t retroactivate the bill for the date that SOMEONE BLEW MY CAR UP WITH A BOMB! I’m livid and I’m begging you all to STAY AWAY FROM THIS GOD AWFUL COMPANY! I’m pursuing legal action and they deserve to be out of business!
I've been with them a year and we have now switched. Our policy had lapsed so we paid the past due, got caught up, and thought we were good. NOPE. Found out in April that my license was suspended! Why? Because the General didn't bother reporting to the state that I was insured! Had to pay to get reinstated. So we have a jeep that stopped working. My husband called to have it dropped. Apparently they dropped my car as well. I just got pulled over earlier for not having insurance! My husband has been paying them. I now have to get my license reinstated AGAIN!
I was with Liberty Mutual for about 15 years and was very satisfied with their prices and service, although I never filed a claim. When I retired and moved from California to Florida, my auto rate went up a ridiculous amount, to almost $10,000 a year even though I had no accidents and one minor moving violation in the last ten years. On top of that, Liberty Mutual screwed up my umbrella policy and told me it was “unenforceable,” whatever that means, but I had to pay for the policy anyway up to the time I canceled and switched to Progressive, which cost about one third the cost of Liberty Mutual for an identical policy. Even good companies change over time.

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I was with Liberty Mutual for about 15 years and was very satisfied with their prices and service, although I never filed a claim. When I retired and moved from California to Florida, my auto rate went up a ridiculous amount, to almost $10,000 a year even though I had no accidents and one minor moving violation in the last ten years. On top of that, Liberty Mutual screwed up my umbrella policy and told me it was “unenforceable,” whatever that means, but I had to pay for the policy anyway up to the time I canceled and switched to Progressive, which cost about one third the cost of Liberty Mutual for an identical policy. Even good companies change over time.
I have been with Geico for 10 years, what kept me with them is that my daughter had just graduated high school and started college she asked to borrow the car because she was late for school, I said yes she got into a fender bender. Geico paid the claim and they even asked its my choice to add my daughter to my policy or not. Insurance only went up by $30 dollars a month.
I have been a GEICO customer for about least 15 years. Claims and customer service are not the issue with them. After said years of faithfully paying my insurance on time and renewing each year I accidently back into a car in my driveway. The cars were repaired without incident. However, GEICO penalized me by taking away my good driver discount and increase my monthly insurance rate by nearly $100.00 ; leving a hefty penalty for making a claim. I can’t imagine the money they made off of me during the 15 years I’ve faithfully paid auto insurance. I am hunting for a new auto insurance carrier since GEICO obviously thinks driving is perfect and accidents never happen.
Been with them for a year, online it says you can change your due date once for FREE. Yet every time I try and change it, they want to charge me. Then they tell me I have 15 days grace period which is a damn lie. I pay the night before the so called lapse is going to take place, and yet they still lapse me. EVERY SINGLE MONTH!!! I try to talk to a supervisor but the little employees make up all kinds of excuses not to let you talk to supervisors. This is the most irresponsible and unprofessional insurance agency I have dealt with in my 53 years of driving. Thank goodness, I havent had to have them do a claim for me that would probably never get taken care of. I highly recommend avoiding The General Car Insurance. I will be moving to Geico or Progressive.
Please note that this website provides only a summary of auto insurance, written to illustrate in general terms how auto insurance works. Your insurance policy is the legal contract that contains the terms and limitations of your coverage. You should carefully review the contents of your policy. All products and coverages are subject to availability and limitations. Whether an accident or other loss is covered is subject to the terms and conditions of your insurance policy.
The General, under Permanent General Companies, Inc., is BBB accredited and has been since 2005. The website gives the company an A+ rating. There are a total of 176 complaints against the company in the past three years, with 64 of those complaints closed in the past 12 months. Those numbers are a little high, but not alarming for a company of this size. There are no government actions or other major problems listed.

I had insurance with The General since 7/12/2016: I switched to Allstate after purchasing a new vehicle and have gotten nothing but grief including them charging me 10% of my policy premium for early cancellation. I was rear-ended in September and The General did not fight for me on the claim side. Instead I kept receiving phone calls from Ashley the adjuster asking me if I was down receiving PT and she closed the claim. Mind you - my son has a kidney transplant 2 weeks after the accident so taking care of myself was not a number 1 priority but him. After cancelling my insurance they asked me for a letter of underwriting. Not too sure what this app is but have emailed them to find out and after 2+ years of being insured I moved and they also raised my insurance for my children who do not drive nor have license for living in my home. Horrible company. Purchaser BEWARE. THEY ARE NOT AND DO NOT FIGHT FOR YOU!
The General’s coverage options are, quite frankly, barebones protections. While there are some supplemental options like roadside assistance and rental reimbursement, don’t expect the luxury of accident forgiveness. And when you need to file a claim, you’ll have to do so over the phone — though it offers live chat and online policy management, The General doesn’t allow its customers to file claims without talking to a representative.

I wish that happened to me. It’s been 2 months and they REFUSE to pay me for my car seat, or my registration fees, and they won’t prove they have the right model and are trying to lowball me by 6 grand under what it’s worth and refuse to give me a second adjustment and are ignoring every email I send! They have given me 3 adjusters and also refuse to let me speak to a supervisor! They also removed my wife’s car without permission, won’t cancel my policy, and won’t retroactivate the bill for the date that SOMEONE BLEW MY CAR UP WITH A BOMB! I’m livid and I’m begging you all to STAY AWAY FROM THIS GOD AWFUL COMPANY! I’m pursuing legal action and they deserve to be out of business!

The General is not worth considering for drivers without high-risk issues, as their rates are not intended to be competitive for the general market. With a less than informative website, it is difficult to obtain a clear picture of what their products or services are or really cover. It is also difficult to determine how competitive rates are, even for non-standard drivers. This is due to the fact that the quoting system provides no information regarding the coverage and limits being quoted.


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