The company has its headquarters in Nashville, Tennessee and has been selling auto insurance since 1963 when it was known as Permanent General Agency. The name later changed to Permanent General Assurance Corporation (PGAC). In 2012, The General Automobile Insurance Services, Inc., a subsidiary company of PGC Holdings, was acquired by American Family Insurance.
The General also has some red flags when it comes to its financial solvency. While A.M. Best awards an “Excellent” financial strength rating to The General's parent company, American Family Insurance, The General itself isn't rated by agencies like like S&P Global and Moody’s. In fact, it has no ratings of its own — from any agency. The Insurance Information Institute recommends choosing providers with multiple financial strength evaluations, so this complete lack of evaluation gave us pause. While The General may still have the ability to pay out on claims, it isn’t backed with the same confidence as companies with many financial strength ratings.

Car insurance helps provide financial protection for you, and possibly others, if you are involved in an accident. Auto insurance for your vehicle is usually required by all states. Review our state car insurance guides to see the different laws and auto insurance minimum required coverages. You can customize your auto policy to fit your needs. There are different coverages and limits you can choose to create your auto insurance policy. Check out our car insurance coverage page to learn more about each type of coverage.
The General is known for insuring high-risk drivers who may face high premiums or have trouble finding insurance elsewhere. This makes it attractive for customers with poor credit or an extensive accident history. Choosing such an insurer comes with some significant drawbacks: While most drivers will be able to get coverage, they’ll likely face steep rates with minimal protection.
The General Auto Insurance Company is a non-standard auto insurance carrier. If you’ve had a lapse in your auto insurance coverage, have less than perfect credit, are a high risk driver or need SR-22 insurance; The General may offer you insurance when others won’t or at a more affordable rate. For drivers with good records, the rates are substantially higher. One of the good points about The General auto insurance policy is that you are often able to pay your premium payments in affordable monthly installments with low down-payment options.
Working with insurance adjusters on a daily basis, I couldn't image carrying insurance through any other company. I find Erie to be the most likely to settle claims, which makes me feel extremely well-covered when I'm on the road. I know that if something happens, and the other person doesn't have insurance, my company will take care of me without pushing back or thinking of dropping me. I love ERIE!.
I had Allstate for over 20 years and it just kept going up. I would contact my agent to see if anything could be saved and they would adjust it slightly each year, but it was over $200 per month and I had a perfect driving record, and my vehicles were getting older and older. Finally I was fed up and got quotes from nearly a dozen insurers and Esurance beat them all, lowering my payments by more than HALF! Now I'm worried, though, since Allstate has now purchased Esurance. Will my rates start to go up and up again? Time will tell.
DO NOT GET THIS INSURANCE! BEWARE! I got the General Insurance in Feb 2018 and paid $198/month. It was affordable and everything was great UNTIL I HAD AN ACCIDENT in November 2018. The adjuster was RUDE to everyone, including the Auto Body shop, refused to return calls and hung up on people. My claim was then transferred to a 2nd Adjuster mid-process and I NEVER received any calls at all from the 2nd guy. The only communication I got from him was via mail.
BTW regarding the wreck- do NOT talk to the other insurance company- the @ fault driver’s insurance company. You’re not required if you have a lawyer. Get a lawyer!! Call them from the hospital if you have to they’ll come to you @ the hospital if you call them there. They’ll even come out to your house. Please don’t let the insurance company screw you. You just want what’s fair & your property covered fairly.

The General also has some red flags when it comes to its financial solvency. While A.M. Best awards an “Excellent” financial strength rating to The General's parent company, American Family Insurance, The General itself isn't rated by agencies like like S&P Global and Moody’s. In fact, it has no ratings of its own — from any agency. The Insurance Information Institute recommends choosing providers with multiple financial strength evaluations, so this complete lack of evaluation gave us pause. While The General may still have the ability to pay out on claims, it isn’t backed with the same confidence as companies with many financial strength ratings.


Rental Reimbursement is an optional coverage that you can pay for, in the event that your car is in the shop due to a covered accident, and you still need to get to work or perform your daily tasks. There are different limits that you can choose from to be properly covered when renting another car. Rental car coverage can add up quickly after an accident, and this additional coverage might be worth the extra cost after an accident.
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