The General offers fewer supplemental coverage options than our other picks for the best auto insurance companies, but it does include roadside assistance, a service which keeps you from being stranded on the side of the road after an accident or vehicle failure. If you’re not a member of AAA or another auto service provider which offers roadside assistance coverage, opting for supplemental coverage on your policy will provide greater peace of mind while you’re on the road.

Today we still answer to our members, but we protect more than just cars and Ohio farmers. We’re a Fortune 100 company that offers a full range of insurance and financial services across the country. Including car, motorcycle, homeowners, pet, farm, life and commercial insurance. As well as annuities, mutual funds, retirement plans and specialty health services.
The General also has some red flags when it comes to its financial solvency. While A.M. Best awards an “Excellent” financial strength rating to The General's parent company, American Family Insurance, The General itself isn't rated by agencies like like S&P Global and Moody’s. In fact, it has no ratings of its own — from any agency. The Insurance Information Institute recommends choosing providers with multiple financial strength evaluations, so this complete lack of evaluation gave us pause. While The General may still have the ability to pay out on claims, it isn’t backed with the same confidence as companies with many financial strength ratings.
No other insurance company would help me and one agent told me I was uninsurable. I didn't think I was going to be able to drive again until I called The General and they told me they would help me get back on the road. They quoted me a price and I've never had any of the Hidden fees other people are posting about. My policy is up and I'm about to renew. That's how I arrived at this site. If you need high risk liability insurance to get back on the road this company is excellent.
I got insurance through them however it said my credit card was declined. This was the 2nd attempt I had tried so I decided to stop trying and went with another broker. The General ended up charging my card and I called multiple times and a lady told me to email underwriting so I did. She said it took 1-2 working days. After 2 working days I called back and spoke with so many different people and they all said they'd get a manager to call me back AND NO ONE CALLED ME BACK. Finally had 1 manager KELVIN ** & he hung up on me!!!
Complaints about customer service and problems with billing, claims and cancellations can be found about The General Auto Insurance Company on online customer review sites where customers can rate products and services. While there are some negative reviews, keep in mind that people who have a negative experience are more likely to post about it than customers who are satisfied with products and services.

This supplemental option provides protection for any custom parts you may have installed in your vehicle, like grilles, stereo systems, paint jobs, or spoilers. If you elect to purchase this coverage, The General will pay for the cost of replacing these parts after an accident (which aren’t usually included under a standard insurance policy). That said, The General does have a limit on custom equipment coverage: In California, the limit is $1,500, and in every other state, it’s $5,000.


The General’s coverage options are, quite frankly, barebones protections. While there are some supplemental options like roadside assistance and rental reimbursement, don’t expect the luxury of accident forgiveness. And when you need to file a claim, you’ll have to do so over the phone — though it offers live chat and online policy management, The General doesn’t allow its customers to file claims without talking to a representative.
Reviews.com has an advertising relationship with some of the offers included on this page. However, the rankings and listings of our reviews, tools and all other content are based on objective analysis. For more information, please check out our full Advertiser Disclosure. Reviews.com strives to keep its information accurate and up to date. The information in our reviews could be different from what you find when visiting a financial institution, service provider or a specific product’s website. All products are presented without warranty.
Being in the business for a very long time, I have found that most people are clueless about insurance, even most agents who sell them. I will agree that their rates are cheap. But I wouldn’t recommend them. Inexperienced adjusters. They do not fully investigate. The policy does not cover like, kind, and quality which is bad if you have a new vehicle.

They have extremely bad and worthless customer service and they don't listen to their customers at all. And then they charge more when you take a automobile off your policy. You would figure taking one off the monthly price would go down. Nope it went up. Figure that. And we have a cancel notice. I made a payment for 88.00 for June. And we owe 100.00 yet for the June bill and we got a cancel notice for June 14. Sobs are worthless to work with.
The General Insurance Co. advertises their customer service is rated highly…. WRONG – one of their insured vehicle was driven by a drunk driver… left the road way, crossed over on coming traffic, crashed into my parked car, taken to jail by sheriff’s, police report taken. They did nothing to track down their insured to get a report. They would do nothing without a statement from their insured…I personally had to go find their insured which was not hard… I drove to their home. I took with me a document and ask the insured to sign which stated she knew the insured vehicle was driven by her friend, and that she felt her insurance co should honor her policy. Then needless to say had to fight them tooth and nail to get them to pay the claim to replace my car as it was totaled.
My car was blown up by someone who has not been arrested yet. It has been 2 months and the general has not finished the claim still! I have asked them many times to give me another adjustment or to have another person look at it because I purchased a car a year ago for 31k and they are estimating the value at 18k which is way too low. They won’t prove that they have my actual model number which is the souped-up version with 6 grand in added equipment compared to the basic version of my model. (2016 optima EX) They refuse to do another adjustment, they refuse to fix my bill as they said they would by my due date which was the (17th of July) and now it has not been done and I am over a week late because they will not adjust it to the amount it should be without my car on it. They refuse to pay me for my car seat involved because it doesn’t (look damaged in the photo I sent) they are acting like they don’t know it’s illegal to ever be used in a car again. My wife’s car was never to be removed and they did it without my permission and they would not add it without increasing my bill. They then gave me an SR22 proving its back on but my policy states it’s still not on there. Also, I emailed them on the 16th of July demanding to close my policy because of this incident and they told me they are not letting me go until I prove I have other coverage. Is this something you can help with? It is beyond frustrating. I have also sent MANY MANY emails to my adjuster with ZERO help and ZERO replies. She’s ignoring everything I’ve said above and now refuses to give me her supervisors name or number or email. Also, she was supposed to contact my finance company to settle an amount on the car and it’s been over 2 weeks with her refusing to do so, now dinging my credit and my co-signers. I’m flabbergasted by this awful behavior and I need help pursuing legal action against them.
The General is not worth considering for drivers without high-risk issues, as their rates are not intended to be competitive for the general market. With a less than informative website, it is difficult to obtain a clear picture of what their products or services are or really cover. It is also difficult to determine how competitive rates are, even for non-standard drivers. This is due to the fact that the quoting system provides no information regarding the coverage and limits being quoted.
I compared other online and "brick" insurance companies against Travelers and they were the best compared with the coverages we previously had. I even called AARP-The Hartford and told them I found better priced coverage and could they do better. They told me no so we switched. I even get my Jeep covered. Our combined home and (2) cars for 2013-2014 was $1419 for the YEAR. We had a glass claim and it was handled quickly and efficiently. Try Them.
I just saved about $400 dollars a year by switching to AAA from State Farm. The coverage for my cars is the same and the coverage for my home is much better (and cheaper) than before. I have a credit card through AAA, roadside assistance through AAA and finally, my insurance through AAA. I could not be happier. On all fronts, AAA has the best customer service I've ever encountered.
GoodFinancialCents.com has an advertising relationship with some of the offers included on this page. However, the rankings and listings of our reviews, tools and all other content are based on objective analysis. For more information, please check out our full disclaimer. GoodFinancialCents.com strives to keep its information accurate and up to date. The information in our reviews could be different from what you find when visiting a financial institution, service provider or a specific product's website. All products are presented without warranty.
I was with AAA for the longest time in my life, promised to lower my premium, but when it was time to put out they said that's our best price for 2 cars and my home around 2k. I called AARP ( Hartford insurance) and they gave me a price of $1,200 LOTS of savings for the same coverage. Then I had one car left and wanted a price from AAA $3,200 just for 1 car and Hartford $740. Are these insurance for real! Apparently only Hartford is not greedy FOR THE SAME COVERAGE. When I had an accident about 5 months ago (not my fault) State Farm had a max coverage of 25K in Vegas ( you guys watch out for this) was told to get the initial sum from Hartford -NO PROBLEM very nice and followed up all my problems. My advice all you 50 year olds try and contact Hartford and ask, you have nothing to lose.
Many people will recognize The General Automobile Insurance Services, Inc. simply by “The General” as it has come to be known and also from its popular series of television commercials. A popular television commercial slogan of the company is “For a great low rate you can get online, go to The General and save some time!” Three Telly Awards were presented to The General in 2012 in the animation category. In May of 2016, Shaquille O'Neal became the first athletic spokesperson for The General. Shaquille O'neal was a customer of The General while attending and playing basketball for LSU In Baton Rouge, Louisiana.
I love GEICO, they have EXCELLENT customer service! They are always great, they're always so personal, they are always there to help all day and night and weekends and you don't have to worry about someone being on vacation or sick because there's always more and great agents there to help. Plus they work with other outside companies and you can get discounts other places just for being with them. I just wanted to say I think GEICO is worth calling and getting a quote if you don't already have a policy.
They are ALWAYS there! When I lost control of my new pick up (11 months old) on slick streets, and totaled it in 2007, I was all alone. No one for miles in any direction. I called USAA to let them know what had happened. I was scared and alone, and the representative stayed on the phone with me until someone got to me. I was physically unhurt, but scared. She eased my fear and talked me through everything I needed to do. Gave me sound advice as to where to take the truck. Everything was handled smoothly and quickly. Settlement was swift. I was in a rental car in a matter of a few hours and in new car in a matter of days. We have been with USAA since 1976. We have had three burglary claims with them over the years and every one handled well and payment was swift. They are an honorable company who put their customers FIRST. They are fast, efficient and thorough. I highly recommend USAA to anyone who wants to be treated well!
I do not have any at fault claims on my insurance history. I have auto withdraw for my payments. I got The General because I bought my current vehicle at night late and the general allowed me to get the insurance online right away. I have had Geico in the past and I was going to go back to them before the next month bill came due. Well I'm going through a divorce and at that time he was making life difficult so I didn't get around to it. My oldest son moved back in with me so we just put him and his car on my insurance. I figured I would just change insurance back to Geico when he moved out. Well last weekend my son got into an accident. I'm not happy with the claims department and their process. Today I decided that I'm not happy with this company so now would be a good time to go back to Geico.
I just switched to Geico because of these comments. I thought the whole, "save you more money, " marketing was just a gimmick, but I really did save money. My bill has gone down! I'm paying less for 2 vehicles than I was for 1 vehicle with another provider, same features! I spoke with 3 different people, and all of them were great, and personable. I didn't feel like just another number. Awesome rates, awesome service. Highly recommended.

The General is not worth considering for drivers without high-risk issues, as their rates are not intended to be competitive for the general market. With a less than informative website, it is difficult to obtain a clear picture of what their products or services are or really cover. It is also difficult to determine how competitive rates are, even for non-standard drivers. This is due to the fact that the quoting system provides no information regarding the coverage and limits being quoted.

Watch out for GEICO especially when changing coverages. I have learned the hard way that you can’t trust them to get your changes correct. I was just hit in the rear while stopped at a stop sign. I am trying to go through the collision coverage I am supposed to have only to have GEICO tell me that I removed this coverage a few months ago. The fact of the matter is I did not remove this coverage and never would have done that or agreed to that. Trying to reason with them has been an exercise in futility so far with a supervisor trying to put the onus on me for the problem. I am currently awaiting their final position on their review of this matter, but whatever the outcome I now know I cannot relie on them to get things right and I will always have to check on them. The mistakes they make hurt you, not them.


One never really knows how good his or her insurance provider is until disaster strikes. I was broadsided by an SUV that ran a red light. The other driver did not have insurance, and both my wife and I went to the hospital. Allstate's response was compassionate and swift. A few days later all bills were paid. My rates did go up, but the rate hike was well worth the peace of mind I felt. I am sticking with Allstate.
The General, under Permanent General Companies, Inc., is BBB accredited and has been since 2005. The website gives the company an A+ rating. There are a total of 176 complaints against the company in the past three years, with 64 of those complaints closed in the past 12 months. Those numbers are a little high, but not alarming for a company of this size. There are no government actions or other major problems listed.
I have had car insurance for a year with The General. I was involved in an accident where another vehicle ran me off the road. The police could not determine what exactly happened but I was not charged with anything. The General would not file my claim as uninsured motorist, which I can kind of understand but they are now refusing to pay my medical bills as well. Is this even legal? Don't they have to cover my medical expenses?
The company has its headquarters in Nashville, Tennessee and has been selling auto insurance since 1963 when it was known as Permanent General Agency. The name later changed to Permanent General Assurance Corporation (PGAC). In 2012, The General Automobile Insurance Services, Inc., a subsidiary company of PGC Holdings, was acquired by American Family Insurance.
I was with Liberty Mutual for about 15 years and was very satisfied with their prices and service, although I never filed a claim. When I retired and moved from California to Florida, my auto rate went up a ridiculous amount, to almost $10,000 a year even though I had no accidents and one minor moving violation in the last ten years. On top of that, Liberty Mutual screwed up my umbrella policy and told me it was “unenforceable,” whatever that means, but I had to pay for the policy anyway up to the time I canceled and switched to Progressive, which cost about one third the cost of Liberty Mutual for an identical policy. Even good companies change over time.
×