Complete scam – not only is the insurance complete junk (impossible to contact, slow response, claims denied) but they also sell your email address and phone number to a bunch of other scam artists. I bought a policy for my wife using my cell phone as the contact number. I get 6 to 10 calls a week on my cell asking for my wife. I have never used my wife’s name with that phone number – obviously, the calls originate from the [redacted] General.
The website also lacks information regarding available discounts on auto insurance policies, although it does state that there is a paid in full discount. There is no sign of any of the more common trends in auto insurance such as accident forgiveness, although again, that’s not surprising considering the target market for The General auto insurance.
I had insurance with The General since 7/12/2016: I switched to Allstate after purchasing a new vehicle and have gotten nothing but grief including them charging me 10% of my policy premium for early cancellation. I was rear-ended in September and The General did not fight for me on the claim side. Instead I kept receiving phone calls from Ashley the adjuster asking me if I was down receiving PT and she closed the claim. Mind you - my son has a kidney transplant 2 weeks after the accident so taking care of myself was not a number 1 priority but him. After cancelling my insurance they asked me for a letter of underwriting. Not too sure what this app is but have emailed them to find out and after 2+ years of being insured I moved and they also raised my insurance for my children who do not drive nor have license for living in my home. Horrible company. Purchaser BEWARE. THEY ARE NOT AND DO NOT FIGHT FOR YOU!
The General Insurance Co. advertises their customer service is rated highly…. WRONG – one of their insured vehicle was driven by a drunk driver… left the road way, crossed over on coming traffic, crashed into my parked car, taken to jail by sheriff’s, police report taken. They did nothing to track down their insured to get a report. They would do nothing without a statement from their insured…I personally had to go find their insured which was not hard… I drove to their home. I took with me a document and ask the insured to sign which stated she knew the insured vehicle was driven by her friend, and that she felt her insurance co should honor her policy. Then needless to say had to fight them tooth and nail to get them to pay the claim to replace my car as it was totaled.
I just saved about $400 dollars a year by switching to AAA from State Farm. The coverage for my cars is the same and the coverage for my home is much better (and cheaper) than before. I have a credit card through AAA, roadside assistance through AAA and finally, my insurance through AAA. I could not be happier. On all fronts, AAA has the best customer service I've ever encountered.

Hi Stephen – I think you’re doing the right thing – as long as the premium continues to be reasonable compared to the competition. Even though we obsess on low rates, quality of service matters. It does little good if you get the cheapest policy, then they stick you when you have a claim. With must auto claims there’s going to be a human error factor (especially with new drivers), and you can’t be with companies that will hold that against you to such a degree that it seems like they no longer want your business.
The General is known for insuring high-risk drivers who may face high premiums or have trouble finding insurance elsewhere. This makes it attractive for customers with poor credit or an extensive accident history. Choosing such an insurer comes with some significant drawbacks: While most drivers will be able to get coverage, they’ll likely face steep rates with minimal protection.
The General provides insurance for high-risk drivers. If you have a hard time finding coverage elsewhere, just being able to obtain insurance may be a big draw. But the cost of such insurance can be steep — and we don’t just mean premiums. Insufficient coverage means that you might end up paying extra for accidents that you’re involved in, not only to cover costs for expenses like medical bills or property damage, but also because The General may not pay out as much as you need for repairs or claims.
ALTHO they did not give me discounts, at least they did not charge an arm and a LEG after my one accident. Mercury has been faithful and very helpful when I am a couple days late on payment. DARN ALLSTATE! They paid the other party over and over and over, even though the damage to my fender was worse, they only had a slight tap on rear end, but got FULL VALUE for their 'destroyed' car, and all 5 occupants got PT and chiropractic visits 3x each. I WAS ANGRY! They were not injured, and the car was repairable. But Mercury came through and gave me a good deal for the upcoming years!

I wish that happened to me. It’s been 2 months and they REFUSE to pay me for my car seat, or my registration fees, and they won’t prove they have the right model and are trying to lowball me by 6 grand under what it’s worth and refuse to give me a second adjustment and are ignoring every email I send! They have given me 3 adjusters and also refuse to let me speak to a supervisor! They also removed my wife’s car without permission, won’t cancel my policy, and won’t retroactivate the bill for the date that SOMEONE BLEW MY CAR UP WITH A BOMB! I’m livid and I’m begging you all to STAY AWAY FROM THIS GOD AWFUL COMPANY! I’m pursuing legal action and they deserve to be out of business!

Do not get this coverage. They hide fees from you, make changes without your consent and will keep ALL of your money when you cancel. They have also falsified communications - no verbal contact with me occurred, yet in the system I spoke to their representative twice. I got a quote, paid the whole amount the same day. General increased the premium 3 weeks later saying they did receive the document they need. If this isn't a scam, I don't know what is!


I was tired of my insurance payments going up and up and up, so thought it was time to start shopping for new insurance. I had tried over the Internet before but hadn't a clue what I was doing, so I just gave up. I had my previous insurance elsewhere and came to find out I was paying way, way too much. I am saving $750. 00 a year by switching to Esurance! I could not believe it! I immediately started the process of switching, and I am now a new Esurance customer and a very happy one! Today, I received my policy and cards via email just as promised and am glad I switched!

I LOVE nationwide! I previously had State farm under my parents, and switched onto my own when quoted. I received a call the next week telling me it would be 90 more a month! I called EVERYWHERE and the cheapest I could find was 4000/6 months, until I called nationwide. (I am only 18 with a new car and high coverage. ) My new agent is VERY nice and informative and I am only paying 1200/6months. One week after switching, someone totaled my car, and Nationwide was right there, helping me through everything. I would NEVER switch! Go Nationwide!
The General is known for insuring high-risk drivers who may face high premiums or have trouble finding insurance elsewhere. This makes it attractive for customers with poor credit or an extensive accident history. Choosing such an insurer comes with some significant drawbacks: While most drivers will be able to get coverage, they’ll likely face steep rates with minimal protection.

Been with them for a year, online it says you can change your due date once for FREE. Yet every time I try and change it, they want to charge me. Then they tell me I have 15 days grace period which is a damn lie. I pay the night before the so called lapse is going to take place, and yet they still lapse me. EVERY SINGLE MONTH!!! I try to talk to a supervisor but the little employees make up all kinds of excuses not to let you talk to supervisors. This is the most irresponsible and unprofessional insurance agency I have dealt with in my 53 years of driving. Thank goodness, I havent had to have them do a claim for me that would probably never get taken care of. I highly recommend avoiding The General Car Insurance. I will be moving to Geico or Progressive.

I was in an automobile accident on 12/27/17. Hit in a parking lot by a girl doing about 50, insured by Permanent General. The accident was 100% her fault as admitted by everybody involved. I submitted a claim to her insurance company and was given an adjusted named {Redacted]. Permanent General then proceeded to have my car towed to a salvage yard one hour and 20 minutes away from where it was. This company [Redacted] lost my only set of car keys. This lost keys delayed my auto body shop from estimating my vehicle. A new set of keys had to be created and a locksmith had to re-key my car. The General had the nerve to blame this delay on the auto body shop and ordered me to return my rental car before any repairs were even authorized to be completed. I left 3 voicemail messages for [Redacted]’s supervisor [Redacted] in regards to needing a rental vehicle until my vehicle was repaired. She did not return one of my phone calls. I did not get to speak to her until I called the claims line and refused to be put into voicemail and held for 25 minutes. Her response was to bad for me. Again they went back and forth on repairs until Friday 1/26, 30 days after my accident, when [Redacted] stated that they would not be paying any repairs and I would have to subjugate through my insurance company. Do not use this company for your insurance. Go through Statefarm, Geico, one of the real insurance companies. This is the worst company I have ever dealt with, horrible customer service and these people just do not care. If you get jerked around from this company as I have, submit a complaint through the BBB and through Division of Finance. Maybe with enough complaints, we can put this company out of business. I have now filed a claim with my insurance company.
Being in the business for a very long time, I have found that most people are clueless about insurance, even most agents who sell them. I will agree that their rates are cheap. But I wouldn’t recommend them. Inexperienced adjusters. They do not fully investigate. The policy does not cover like, kind, and quality which is bad if you have a new vehicle.
The company has its headquarters in Nashville, Tennessee and has been selling auto insurance since 1963 when it was known as Permanent General Agency. The name later changed to Permanent General Assurance Corporation (PGAC). In 2012, The General Automobile Insurance Services, Inc., a subsidiary company of PGC Holdings, was acquired by American Family Insurance.
I shopped around for the best price for the coverage I wanted and Progressive undercut the others by around $1200. Every 6 months my monthly premium goes down. After the first six months we added another car, and the premium only went up by $6 because the policy dropped by such a significant amount. They've been good at getting my documents to me quickly, and having 24 hour customer service - which I'm coming to appreciate more and more with the odd hours I'm awake and work.
I got insurance through them however it said my credit card was declined. This was the 2nd attempt I had tried so I decided to stop trying and went with another broker. The General ended up charging my card and I called multiple times and a lady told me to email underwriting so I did. She said it took 1-2 working days. After 2 working days I called back and spoke with so many different people and they all said they'd get a manager to call me back AND NO ONE CALLED ME BACK. Finally had 1 manager KELVIN ** & he hung up on me!!!

Many people will recognize The General Automobile Insurance Services, Inc. simply by “The General” as it has come to be known and also from its popular series of television commercials. A popular television commercial slogan of the company is “For a great low rate you can get online, go to The General and save some time!” Three Telly Awards were presented to The General in 2012 in the animation category. In May of 2016, Shaquille O'Neal became the first athletic spokesperson for The General. Shaquille O'neal was a customer of The General while attending and playing basketball for LSU In Baton Rouge, Louisiana.


The General is intended for drivers who may face steep rates from other insurers, but that doesn’t mean it will be able to provide those drivers with the protection they need. Few coverage options and a history of complicated claims resolution keeps us from recommending The General. Even if it offers lower rates than the competition, you might eventually get hit with unexpected fees that drive up the price of your coverage. If you can avoid it, you should — there are better insurance options out there.
One of the General’s insured pulled out in front of us,& we ran right into her! That was June 8, 2018, it took them until Sept 24 to fix our SUV,& they refuse to pay for the rental car!!! [Redacted] said it should’ve only taken 3 days to fix, but the whole front end had to be repaired! She had no idea how long it takes to repair a vehicle,& this is the worst company in the world!!!!
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The General is known for insuring high-risk drivers who may face high premiums or have trouble finding insurance elsewhere. This makes it attractive for customers with poor credit or an extensive accident history. Choosing such an insurer comes with some significant drawbacks: While most drivers will be able to get coverage, they’ll likely face steep rates with minimal protection.
It’s all fun and games and think you’re getting a good deal til you’re actually sitting on the side of the road with flat tire in 90 degrees heat, 7pm at night, late for someplace you’re supposed to be at, and this clown-[redacted[ bulls*** company after 40 minutes on hold tells you too bad… yes you purchased roadside assistance for towing coverage but it only covers you if you’re in an accident… not a flat tire. What?? Then gave me 3 different customer service numbers to call a 3rd party company if I wanted an exception. It was much quicker to just call a tow company any pay it out of pocket than spend 2 hours on the phone on side of the road stranded far from home and it’s getting dark. Worst company ever and guilty of fraud.
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I was hit by one they insured. It was his fault. The GENERAL ran me around on my vehicle. Heavy damage to right front end. They wanted to total it but I was smarter than that. I check the book value on my vehicle. It was able to fix not totaled. They didnt want to pay 4 grand repairs. They wanted to total it cause it was cheaper for them. They didnt want to pay for my rental car. I was out of a car cause of their insure hit me and was at fault. I had to go through 2 guys get their story straight. They try to lie about it. They are the worst INSURANCE ever. I hope no one gets hit by them. You are in for a treat. They are very dishonest, I had to be tough with them. It was crazy...
I was tired of my insurance payments going up and up and up, so thought it was time to start shopping for new insurance. I had tried over the Internet before but hadn't a clue what I was doing, so I just gave up. I had my previous insurance elsewhere and came to find out I was paying way, way too much. I am saving $750. 00 a year by switching to Esurance! I could not believe it! I immediately started the process of switching, and I am now a new Esurance customer and a very happy one! Today, I received my policy and cards via email just as promised and am glad I switched!
Now flash forward present day. Last month I had a wreck. It was not my fault. I called USAA to get my rental covered because the cop wouldn’t give me the @ fault driver’s info said I had to wait for the police report. USAA informs me that I don’t have rental. Excuse me 3 months ago when I added collision I told you add rental & you said you would. USAA claims I did not tell them that, but I know I did because Roadside made it but not rental? Now mind you my Escalade is totalled. The frame is warped among many other things. I’m not @ fault & USAA (my own insurance company) tries to screw me? (The @ fault driver’s insurance company is someone I’ve never heard of but it’s not USAA) The adjustor says not totalled we’ll settle for 10Gs…. no I’m not settling for 10Gs on 50G+ truck especially with a warped frame NO WAY!! I’ve lost major retail value & nobody will buy it with the carfax that’s attached to it now.
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