Basketball legend Shaquille O’Neal went to The General for his car insurance back in college, and he continues to be a loyal customer today. Why? In part, because of the company’s financial strength. The General and its affiliate insurers received an Excellent rating from A.M. Best Company, an independent financial stability reviewer that rates over 3,400 insurance companies in over 90 countries.

The General, under Permanent General Companies, Inc., is BBB accredited and has been since 2005. The website gives the company an A+ rating. There are a total of 176 complaints against the company in the past three years, with 64 of those complaints closed in the past 12 months. Those numbers are a little high, but not alarming for a company of this size. There are no government actions or other major problems listed.
No other insurance company would help me and one agent told me I was uninsurable. I didn't think I was going to be able to drive again until I called The General and they told me they would help me get back on the road. They quoted me a price and I've never had any of the Hidden fees other people are posting about. My policy is up and I'm about to renew. That's how I arrived at this site. If you need high risk liability insurance to get back on the road this company is excellent.
I am not a high-risk driver but I live in Colorado and Colorado has some of the highest insurance rates in the nation. I’m a middle-aged woman and had precious insurance with Progressive and State Farm. The General premiums were half the cost of these 2 insurance companies. Recently I had to make 2 claims due to a hail storm. One vehicle was totaled and the other had over $5000 in damage. [Redacted] and [Redacted] professionalism was hands down the best! I filed my claim and the SAME DAY my 2 claims were dealt with. They made these claims painless and they were executed within and above my expectations timely manner. Most other insurance companies take months sometimes up to 7 months to have a conclusion on a hail damage claim. The General Insurance took 2 days. Thank you so much for the extremely speedy service!!!!!
I shopped around for the best price for the coverage I wanted and Progressive undercut the others by around $1200. Every 6 months my monthly premium goes down. After the first six months we added another car, and the premium only went up by $6 because the policy dropped by such a significant amount. They've been good at getting my documents to me quickly, and having 24 hour customer service - which I'm coming to appreciate more and more with the odd hours I'm awake and work.
My daughters parked car was hit, from a claimant from General who failed to report it. It took approximately 20 phone calls and multiple emails and texts to get the ball moving to get a claim submitted. After the car was looked at by an adjuster a estimate was submitted. After reviewing the estimate General slashed the estimate in half ( took off $1,100 dollars). They attempted to use sub-standard parts to make the repair. Needless to say this was by far the worst experience that I have ever had with an insurance company. I pray that I never have to deal with General again. Signed , an extremely frustrated and irritated car owner. This was truly a hellish experience!
The General was founded in 1963 as Permanent General Agency, and later sold products as Permanent General Assurance Corporation (PGAC). In 1997 the name The General came into use, although the company remains officially PGAC. The following year, American Family Insurance acquired The General, although they continue to operate as a separate company. The company is currently headquartered out of Nashville, Tennessee.

Being in the business for a very long time, I have found that most people are clueless about insurance, even most agents who sell them. I will agree that their rates are cheap. But I wouldn’t recommend them. Inexperienced adjusters. They do not fully investigate. The policy does not cover like, kind, and quality which is bad if you have a new vehicle.


Do not, I repeat, do not get this coverage. They hide fees from you, make changes without your consent and will keep ALL of your money when you cancel. I got a quote, paid the downpayment and 4 days later found better, cheaper coverage. Contacted the general as I still had required paperwork that needed to be submitted and was told I would get a full refund. I got $15 back out of my $296 payment. For 13 days of coverage (because that's when they finally canceled a policy.) If this isn't a scam, I dont know what is. My policy that I received never said anything in regards to fees to cancel but my original paperwork said short rate basis, which to them is a fee. AGAIN, my policy said nothing about a FEE in the cancellation section or anywhere else. They play on words and semantics. Customer service is rude and they talk over you. Shaq has put himself with a horrible company.
Also, we accept most cars and drivers. (Yes, that means you too!) We offer free auto insurance quotes for drivers that have had a history of driving violations or accidents (in most cases considered high-risk drivers), have let their insurance expire, or have less than perfect credit. We always offer the same flexible rate plans and outstanding customer service, regardless of your driving record.
I got insurance through them however it said my credit card was declined. This was the 2nd attempt I had tried so I decided to stop trying and went with another broker. The General ended up charging my card and I called multiple times and a lady told me to email underwriting so I did. She said it took 1-2 working days. After 2 working days I called back and spoke with so many different people and they all said they'd get a manager to call me back AND NO ONE CALLED ME BACK. Finally had 1 manager KELVIN ** & he hung up on me!!!
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Do not, I repeat, do not get this coverage. They hide fees from you, make changes without your consent and will keep ALL of your money when you cancel. I got a quote, paid the downpayment and 4 days later found better, cheaper coverage. Contacted the general as I still had required paperwork that needed to be submitted and was told I would get a full refund. I got $15 back out of my $296 payment. For 13 days of coverage (because that's when they finally canceled a policy.) If this isn't a scam, I dont know what is. My policy that I received never said anything in regards to fees to cancel but my original paperwork said short rate basis, which to them is a fee. AGAIN, my policy said nothing about a FEE in the cancellation section or anywhere else. They play on words and semantics. Customer service is rude and they talk over you. Shaq has put himself with a horrible company.
I love State Farm, they handle all my ins. My car, car loan, my Apt., and my health ins. My old car loan charged me a lot for gap insurance, my SF car loan gives me gap insurance for free, I saved money when I refinance my car with SF. My old insurance was more money, and my coverages were less. My agent explained what I had, and I picked better coverages and pay less. I also like their website. Nice being able to talk to real people 24/7, even in late at night, m and I am traveling, and in other time zones. Great service.
TRUCK OWNERS BEWARE! I had Ameriprise for almost 20 years until today. They DOUBLED my rates to $750/6 months when I moved, then required I complete a new application as though I was a new customer. Then, because I made a mistake on the form (I'm old, I make mistakes sometimes), they insisted I provide them titles to the vehicles, one I don't have because it's financed, the other I sent them years ago. So they said to send the registrations, which I did. Next day I get an email saying I have to send the titles again. I called and told them I felt I was being harassed. They said fine, the registrations would work. But, that we needed to discuss the issue of me using my truck to pull a horse trailer. I said I wasn't using my truck to pull a horse trailer, I had only called to inquire whether or not they "insure" horse trailers. What then followed was a debate of almost 15 minutes with them repeatedly saying my policy needs to be reviewed and every time I asked for what, they ...more
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The General doesn’t ask for any identifying information when you request a quote online. You’ll just need to answer a few questions about your driving history, vehicle, and basic personal information like age, gender, and marital status. The General claims that it takes less than two minutes to complete the quote process, and we found this to be an accurate estimate.

The underinsured motorist coverage works similarly, but it would only pay out when you get hit by someone who does have auto insurance, but your bodily injury damages that they caused are more than they carry, leaving them underinsured. Just like your bodily injury, the UMPD would pay to fix the damage to your car caused by the other driver, and you only have to pay the $250 deductible.
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