Many people will recognize The General Automobile Insurance Services, Inc. simply by “The General” as it has come to be known and also from its popular series of television commercials. A popular television commercial slogan of the company is “For a great low rate you can get online, go to The General and save some time!” Three Telly Awards were presented to The General in 2012 in the animation category. In May of 2016, Shaquille O'Neal became the first athletic spokesperson for The General. Shaquille O'neal was a customer of The General while attending and playing basketball for LSU In Baton Rouge, Louisiana.


I have had a pretty positive experience with this company until I went to renew my 3 car tags just to find out that the registration lady have been cancelled due to non verification of insurance. I call numerous times only to get an incompetent person to send me the Letter of Experience instead of The State of Alabama Tag office. In total I called 12 times and I received 12 letters that weren’t even supposed to be sent to me. Since I couldn’t get my insurance company to verify, even though I had all the proof, I received a fine of $200 per car plus the cost of my tags.
I had Allstate for over 20 years and it just kept going up. I would contact my agent to see if anything could be saved and they would adjust it slightly each year, but it was over $200 per month and I had a perfect driving record, and my vehicles were getting older and older. Finally I was fed up and got quotes from nearly a dozen insurers and Esurance beat them all, lowering my payments by more than HALF! Now I'm worried, though, since Allstate has now purchased Esurance. Will my rates start to go up and up again? Time will tell.
The General also has some red flags when it comes to its financial solvency. While A.M. Best awards an “Excellent” financial strength rating to The General's parent company, American Family Insurance, The General itself isn't rated by agencies like like S&P Global and Moody’s. In fact, it has no ratings of its own — from any agency. The Insurance Information Institute recommends choosing providers with multiple financial strength evaluations, so this complete lack of evaluation gave us pause. While The General may still have the ability to pay out on claims, it isn’t backed with the same confidence as companies with many financial strength ratings.
Now flash forward present day. Last month I had a wreck. It was not my fault. I called USAA to get my rental covered because the cop wouldn’t give me the @ fault driver’s info said I had to wait for the police report. USAA informs me that I don’t have rental. Excuse me 3 months ago when I added collision I told you add rental & you said you would. USAA claims I did not tell them that, but I know I did because Roadside made it but not rental? Now mind you my Escalade is totalled. The frame is warped among many other things. I’m not @ fault & USAA (my own insurance company) tries to screw me? (The @ fault driver’s insurance company is someone I’ve never heard of but it’s not USAA) The adjustor says not totalled we’ll settle for 10Gs…. no I’m not settling for 10Gs on 50G+ truck especially with a warped frame NO WAY!! I’ve lost major retail value & nobody will buy it with the carfax that’s attached to it now.
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The best car insurance companies have a few things in common: They have straightforward shopping experiences, take good care of policyholders after a crash and treat their customers with respect and courtesy. That means only insurers with high customer satisfaction scores and relatively few complaints to insurance commissioners make it to the top of our list of the best auto insurance companies.
The General’s coverage options are, quite frankly, barebones protections. While there are some supplemental options like roadside assistance and rental reimbursement, don’t expect the luxury of accident forgiveness. And when you need to file a claim, you’ll have to do so over the phone — though it offers live chat and online policy management, The General doesn’t allow its customers to file claims without talking to a representative.
Safe Auto Group Agency, Inc and/or its affiliates (“Safe Auto”) is located and operated exclusively in the United States of America. Safe Auto does not offer goods and/or services in any language of an European county, does not deal in any European currencies, and does not underwrite risks for or issue policies to individuals or companies located in the European Union.
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