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This insurance company should be labeled “SCAM”. My daughter has full coverage but when she tried to file a claim last week she was told she would have to pay for the repairs on her car herself because she didn’t have the license number of the hit and run driver that struck her. Because she applied online she doesn’t have collision insurance or some such crap. My advice “STAY AWAY FROM THE GENERAL”.
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Allstate scored in the middle of the pack in J.D. Power’s 2018 Auto Insurance Study (mostly due to its higher premiums), but we’d still recommend it over The General. It dwarfs The General when it comes to discounts and supplemental coverage — meaning that going with The General’s cheaper sticker price doesn’t actually guarantee that you’ll pay less.

Hi Eric – What you’ve seen is not an unusual situation. A company that’s good in one state isn’t in another. Liberty Mutual worked for you in California, but not in Florida. This is why it’s not possible to say one company is the best. That will vary by state and by your own personal profile. That’s why we produce these “10 Best” lists, to give you companies to investigate.


AARP (The Hartford group) save me over $600.00 a year on my home and Auto insurance. I was with Liberty Mutual for around 15 years and never had any claims. But they would not lower my premiums. The old proverbial straw was, this year they raised the rates on us again. So see ya later for sure. They do not appreciate their loyal good customers. Don't buy from them unless you like to give money away.
The General also has some red flags when it comes to its financial solvency. While A.M. Best awards an “Excellent” financial strength rating to The General's parent company, American Family Insurance, The General itself isn't rated by agencies like like S&P Global and Moody’s. In fact, it has no ratings of its own — from any agency. The Insurance Information Institute recommends choosing providers with multiple financial strength evaluations, so this complete lack of evaluation gave us pause. While The General may still have the ability to pay out on claims, it isn’t backed with the same confidence as companies with many financial strength ratings.
In addition, while The General makes it easy to get a quote and streamlines the process of obtaining coverage, many drivers report a complicated claims process that often results in unsatisfactory payouts. This also holds true for repairs — customers have noted that The General often does its best to keep from paying for coverage it promised. If you’re at the end of the road when it comes to insurance options, The General may be able to provide you with a policy, but we wouldn’t recommend it for most drivers.

The General advertises low rates for coverage, and many customers have confirmed that they were offered lower premiums at the outset of their policy. But after the fact, The General has been known to tack on hidden fees for things as simple as monthly billing, resulting in a rate that can be significantly higher than the initial rate you were given.
On Dec.3, 2018 my husband was involved in a hit an run accident (driver never caught) and we are insured by The General so I had to file a claim. It is now 2 weeks and I am getting the runaround. First I was told that my husband was excluded as a driver on the policy (which he was not), my son with the same name was excluded. Then I was told that an APPRAISAL would be done and as of today no one has looked at my car. I have made numerous phone calls and emails to my adjuster and she is not returning calls or emails. I am having to pay out of pocket for a rental and have had to pay for a tow truck, all at my own expense right before Christmas. Beware! This company is a nightmare to deal with. I do not recommend them at all. I am at the point of hiring an attorney just for my own damn insurance company to pay my claim.
DO NOT GET THIS INSURANCE! BEWARE! I got the General Insurance in Feb 2018 and paid $198/month. It was affordable and everything was great UNTIL I HAD AN ACCIDENT in November 2018. The adjuster was RUDE to everyone, including the Auto Body shop, refused to return calls and hung up on people. My claim was then transferred to a 2nd Adjuster mid-process and I NEVER received any calls at all from the 2nd guy. The only communication I got from him was via mail.
I have had Insurance with The General since July 25 of 2018. My problems with them came over Thanksgiving weekend of this year. I made my premium payment on the website on a Saturday and later that evening I was on the website and I accidentally made another payment and there was no way to cancel it, and since it was a non business day I had to wait till Monday to contact them. I contacted them on Monday to explain what happened and asked them to cancel that additional payment and they informed me that they cannot cancel the payment and I have to go to my bank and stop the payment. I did just as they told me to do, however the next day both payments attempted to clear the bank. One was rejected cause of the stopped payment with the fee for that the payment that was supposed to clear did not so that payment was returned as well.
AARP (The Hartford group) save me over $600.00 a year on my home and Auto insurance. I was with Liberty Mutual for around 15 years and never had any claims. But they would not lower my premiums. The old proverbial straw was, this year they raised the rates on us again. So see ya later for sure. They do not appreciate their loyal good customers. Don't buy from them unless you like to give money away.
The experience with The General has been ok. I do not feel extra special when I go there. It is like a number being pushed through and that is it. The insurance does what it needs to do, but there is nothing "wow" or I don’t get major perks. I would change, but the price is keeping me from switching for the time being. So the policy is ok, the pricing is good.
I wish that happened to me. It’s been 2 months and they REFUSE to pay me for my car seat, or my registration fees, and they won’t prove they have the right model and are trying to lowball me by 6 grand under what it’s worth and refuse to give me a second adjustment and are ignoring every email I send! They have given me 3 adjusters and also refuse to let me speak to a supervisor! They also removed my wife’s car without permission, won’t cancel my policy, and won’t retroactivate the bill for the date that SOMEONE BLEW MY CAR UP WITH A BOMB! I’m livid and I’m begging you all to STAY AWAY FROM THIS GOD AWFUL COMPANY! I’m pursuing legal action and they deserve to be out of business!
TRUCK OWNERS BEWARE! I had Ameriprise for almost 20 years until today. They DOUBLED my rates to $750/6 months when I moved, then required I complete a new application as though I was a new customer. Then, because I made a mistake on the form (I'm old, I make mistakes sometimes), they insisted I provide them titles to the vehicles, one I don't have because it's financed, the other I sent them years ago. So they said to send the registrations, which I did. Next day I get an email saying I have to send the titles again. I called and told them I felt I was being harassed. They said fine, the registrations would work. But, that we needed to discuss the issue of me using my truck to pull a horse trailer. I said I wasn't using my truck to pull a horse trailer, I had only called to inquire whether or not they "insure" horse trailers. What then followed was a debate of almost 15 minutes with them repeatedly saying my policy needs to be reviewed and every time I asked for what, they ...more
Many people will recognize The General Automobile Insurance Services, Inc. simply by “The General” as it has come to be known and also from its popular series of television commercials. A popular television commercial slogan of the company is “For a great low rate you can get online, go to The General and save some time!” Three Telly Awards were presented to The General in 2012 in the animation category. In May of 2016, Shaquille O'Neal became the first athletic spokesperson for The General. Shaquille O'neal was a customer of The General while attending and playing basketball for LSU In Baton Rouge, Louisiana.

I have had a pretty positive experience with this company until I went to renew my 3 car tags just to find out that the registration lady have been cancelled due to non verification of insurance. I call numerous times only to get an incompetent person to send me the Letter of Experience instead of The State of Alabama Tag office. In total I called 12 times and I received 12 letters that weren’t even supposed to be sent to me. Since I couldn’t get my insurance company to verify, even though I had all the proof, I received a fine of $200 per car plus the cost of my tags.

The General is not worth considering for drivers without high-risk issues, as their rates are not intended to be competitive for the general market. With a less than informative website, it is difficult to obtain a clear picture of what their products or services are or really cover. It is also difficult to determine how competitive rates are, even for non-standard drivers. This is due to the fact that the quoting system provides no information regarding the coverage and limits being quoted.

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I LOVE nationwide! I previously had State farm under my parents, and switched onto my own when quoted. I received a call the next week telling me it would be 90 more a month! I called EVERYWHERE and the cheapest I could find was 4000/6 months, until I called nationwide. (I am only 18 with a new car and high coverage. ) My new agent is VERY nice and informative and I am only paying 1200/6months. One week after switching, someone totaled my car, and Nationwide was right there, helping me through everything. I would NEVER switch! Go Nationwide!
A car insurance quote from The General® requires no personal information (your name, phone number, street address, etc.) to provide an accurate car insurance quote. Once you receive your anonymous auto insurance quote, there is absolutely no commitment on your part. You can save your auto insurance quote online at any point during the process and return to it at your leisure.
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